How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

Continue reading →

Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

Continue reading →

How to reduce enterprise costs
Revenue consists of income and expenses that organizations have to bear. That is why reducing the cost of the enterprise becomes the only source of high profits. An erroneous strategy…

Continue reading →

unlike antiquities

How to present a project to a customer who does not understand your work?

Here you have designed the site, drew a logo or wrote text for the landing page and drop the result to the client. But your work did not seem to him a brilliant revelation, as you did. Ridiculous comments begin (what it carries), inappropriate edits are made (I will not even add it to the portfolio), and relations may be broken (I don’t work with this inadequate anymore). To avoid misunderstandings and correctly convey ideas, follow the plan from the article. Continue reading

How to free and independently learn content marketing
In the courses all the information is structured. Learning goes from easy to hard. The connection of one lecture with another is shown. The whole subject is covered entirely. Even…

...

4 basic steps to start your own business in the US
Doing business in the United States, in a country where the form of private enterprise has been erected in an absolute, is a rather simple task. But strict and orderly.…

...

Your business: how to open a tire shop
Tire service as a business is a minimum of investments, simplicity of organization, fast payback, and most importantly - consistently high demand due to the constant increase in the number…

...