Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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"Do it yourself" your business: 6 business ideas
The basis of any business is the target audience. If it is - the business works, no - no matter how good the business is, there will be no profit.…

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How to choose the right staff
As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face”…

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What are cold calls
Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls…

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How to determine the break-even point of the enterprise
Both in current activities and in production planning, a fairly efficient and simple tool for determining the necessary profit is used - break-even analysis. Before you determine the break-even point…

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possible to speak

Own business: how to open a car wash

1. PROJECT SUMMARY
The purpose of this project is to open an on-site car wash, which involves the use of a dry cleaning method. The project is located in a city of 1 million people.

The target audience are car owners with an average and above-average level of income, who lack free time and value the environmentally friendly production. Continue reading

How to make a commercial offer
The success of the company directly depends on how the offer is made. After all, it is able to attract customers, and profit depends on the availability of the latter.…

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How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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