Formation of the company's image
Image is a representation of the company, which is created from its competitors, partners and customers. A good company image is an important component of its success. He will allow:…

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Own business: we open a taxi station
What do you need to run a taxi business and how can you earn money today? The situation in the market, the most profitable car brands for taxis and calculations…

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How to present a project to a customer who does not understand your work?
Here you have designed the site, drew a logo or wrote text for the landing page and drop the result to the client. But your work did not seem to…

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Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

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Your business: how to open a tire shop
Tire service as a business is a minimum of investments, simplicity of organization, fast payback, and most importantly - consistently high demand due to the constant increase in the number…

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promotional materials

How to make a commercial offer

The success of the company directly depends on how the offer is made. After all, it is able to attract customers, and profit depends on the availability of the latter. If you want to make your business successful, you definitely need to know how to make a commercial offer.

Commercial offer should not be confused with the usual price list or with the description of the product or service. Continue reading

How to choose the right staff

As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face” of the company. Thanks to employees, a business can flourish or even die.

In large firms, specially trained people – personnel officers are usually engaged in the selection of personnel. Continue reading

Three basic rules of merchandising

Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means the use of certain methods of displaying goods, window dressing, equipping goods with prices and promotional materials.

Today, merchandising is used not only in grocery stores, but also in clothing stores, other goods, in pharmacies, etc. And it can be used not only by the owners of supermarkets, but also by the owners of small shops. Continue reading

Increase customer loyalty
Under the main criteria of client loyalty understand: willingness to trust the opinion or vision of a company representative; desire to deal with controversial, ambiguous situations; willingness to listen to…

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4 basic steps to start your own business in the US
Doing business in the United States, in a country where the form of private enterprise has been erected in an absolute, is a rather simple task. But strict and orderly.…

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