How to talk with the client
Very many workers at least sometimes communicate with customers. The ability to communicate competently with them is irreplaceable: employees who possess them increase the company's profit. Of course, everything largely…

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Open the point with shawarma: affordable profitable business, costing from 65 thousand rubles, with the original recipe and features
Opening a point for making and selling shawarma is a great idea for a small business with a small investment. And despite the ingenuity of this business, there are features…

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How to find an investor for a startup
In general, a startup can be described as a stage of business development (beginning) or a newly created business. Thus, any new company can be called a startup. However, a…

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How to provide discounts
The main objective of discounts is to increase the turnover and strengthen the company's position in the sales market. Sometimes an organization fails to get the desired response from buyers.…

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How to choose an online marketing course and not be left without pants
Online marketing courses are expensive. What is taught is not clear until you finish. I tell you what to look for in order to make the course useful, and the…

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spreads very quickly

How to create a brand

Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions.

A brand is a symbolic display of information associated with specific goods or services that is of exceptional value to the target audience. The uniqueness of the brand is due to the integrated development:
titles;
design (logo, fonts, color, branded clothing, etc.); Continue reading

How to advertise your business on the Internet

Today, the global network provides tremendous advertising opportunities. It is safe to say that a firm or entrepreneur who does not use the Internet for advertising loses a large percentage of customers.

Advertising business on the Internet is especially relevant for those who do not have funds for other types of advertising, sometimes quite expensive: outdoor advertising, advertising on television and radio. Continue reading

How to choose the right staff

As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face” of the company. Thanks to employees, a business can flourish or even die.

In large firms, specially trained people – personnel officers are usually engaged in the selection of personnel. Continue reading

How to find an investor for a startup
In general, a startup can be described as a stage of business development (beginning) or a newly created business. Thus, any new company can be called a startup. However, a…

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Formation of the company's image
Image is a representation of the company, which is created from its competitors, partners and customers. A good company image is an important component of its success. He will allow:…

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