What are cold calls
Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls…

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Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

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Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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What is the most effective advertising
Effective advertising campaigns play a very important role in the development of any business, which: tell the target audience about goods or services; they are interested in buying this product;…

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How to free and independently learn content marketing
In the courses all the information is structured. Learning goes from easy to hard. The connection of one lecture with another is shown. The whole subject is covered entirely. Even…

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business development

“Do it yourself” your business: 6 business ideas

The basis of any business is the target audience. If it is – the business works, no – no matter how good the business is, there will be no profit. Each consumer group has characteristics and non-overlapping features. However, there are special buyers that are different from each other, but, nevertheless, united by the main trend – they like to do something on their own: tinkering, glue from paper, cut out of wood, grow plants and much more. And this is an excellent niche for business, knowing the desires of this group. Continue reading

How to choose an online marketing course and not be left without pants

Online marketing courses are expensive. What is taught is not clear until you finish. I tell you what to look for in order to make the course useful, and the money does not go down the drain.

Genres
Courses come in three and a half genres. I must say that I do not know which one is better. Pay attention to the features of courses in different genres. Continue reading

Formation of the company’s image

Image is a representation of the company, which is created from its competitors, partners and customers. A good company image is an important component of its success. He will allow:
to attract good specialists to the company;
attract more customers;
increase the competitiveness of the company;
attract new partners; Continue reading

40 unique business ideas and startups that can turn the market ... or not
Unusual and unique business ideas will always receive increased attention. On the one hand, the idea itself is already interesting to people - is there something unique about it? On…

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How to get a small business subsidy
One of the main obstacles to starting your own business is the lack of funds. Often, it is this obstacle that stops potential entrepreneurs from realizing their plans. Those who…

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