How is the profitability of the enterprise calculated
Profitability is a key indicator of a commercial organization. It is necessary in the preparation of a business plan, cost accounting, setting prices, as well as to understand how profitable…

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Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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How to choose the right staff
As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face”…

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Its own bus. How to open a business for passenger transportation
Shuttle taxis are one of the most profitable and liquid types of car business. However, its launch is fraught with many difficulties that must be borne in mind for start-up…

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"Do it yourself" your business: 6 business ideas
The basis of any business is the target audience. If it is - the business works, no - no matter how good the business is, there will be no profit.…

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How to make a commercial offer

The success of the company directly depends on how the offer is made. After all, it is able to attract customers, and profit depends on the availability of the latter. If you want to make your business successful, you definitely need to know how to make a commercial offer.

Commercial offer should not be confused with the usual price list or with the description of the product or service. Continue reading

How to provide discounts

The main objective of discounts is to increase the turnover and strengthen the company’s position in the sales market. Sometimes an organization fails to get the desired response from buyers. How to provide discounts, attract a wide audience of customers and get the maximum benefit from it?

The cost of goods must be positively assessed by the buyer. Discount itself does not bring proper results. For the proposal to be able to interest the target audience, you need a specific reason. Continue reading

How to attract investment

If you are interested in how to attract investments, then you should initially decide on the type of investor that will fully meet the interests of your company. To this end, it is necessary to understand the differences between foreign and Russian, institutional and private, strategic and financial investors, as well as to analyze their financial capabilities.

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How to determine the break-even point of the enterprise
Both in current activities and in production planning, a fairly efficient and simple tool for determining the necessary profit is used - break-even analysis. Before you determine the break-even point…

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How to increase the turnover of goods in the store
Knowing how to increase the turnover of goods in the store is useful to every retail owner regardless of how successful he is at the moment. New laws are being…

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