Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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4 basic steps to start your own business in the US
Doing business in the United States, in a country where the form of private enterprise has been erected in an absolute, is a rather simple task. But strict and orderly.…

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"Do it yourself" your business: 6 business ideas
The basis of any business is the target audience. If it is - the business works, no - no matter how good the business is, there will be no profit.…

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How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

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progress of the company

What are cold calls

Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls that are made to customers who are already familiar with the company).

The technique of cold calls is not so simple, but those managers who have mastered it will always find a job for themselves. Continue reading

How to get a loan for individual entrepreneurs

How to attract investment Today, any individual has the opportunity to do business and become the owner of his own business. If the business of a developing company goes successfully, then after a while its owner will surely visit the thoughts associated with expanding its business. Most often, money is needed for the following purposes:

Renting new outlets and carrying out repairs in them;
Purchase of specialized equipment; Continue reading

How to calculate the payback period of the project

If you decide to make financial investments in a particular project or want to start your own business, first of all you need to go through the planning stage. Only the most accurate plan for the development of a business or project will determine whether it will be profitable in the long run and whether it is worth spending your time, effort and money on its implementation.

When drafting a business plan, it becomes necessary to determine the period for which the project can pay off. Continue reading

How to free and independently learn content marketing
In the courses all the information is structured. Learning goes from easy to hard. The connection of one lecture with another is shown. The whole subject is covered entirely. Even…

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How to get a small business subsidy
One of the main obstacles to starting your own business is the lack of funds. Often, it is this obstacle that stops potential entrepreneurs from realizing their plans. Those who…

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