Every businessman should know how to conduct telephone calls. The dynamic rhythm of modern life dictates its own rules. The desire to increase sales, improve the quality of service, or improve technological processes is forcing business people to more and more often perform many tasks outside their office. The time allotted for solving current office problems is often scheduled by the minute. In such a situation, it is almost impossible to pay attention to the interlocutor, who had the honor of an unplanned visit. A full-fledged way of negotiating was by phone. Continue reading
Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls that are made to customers who are already familiar with the company).
The technique of cold calls is not so simple, but those managers who have mastered it will always find a job for themselves. Continue reading
Image is a representation of the company, which is created from its competitors, partners and customers. A good company image is an important component of its success. He will allow:
to attract good specialists to the company;
attract more customers;
increase the competitiveness of the company;
attract new partners; Continue reading