Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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How to expand business
Having the opportunity to open your business is not enough; it is important for an entrepreneur, after starting a business, to know how to manage the organization further and how…

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How to advertise your business on the Internet
Today, the global network provides tremendous advertising opportunities. It is safe to say that a firm or entrepreneur who does not use the Internet for advertising loses a large percentage…

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40 unique business ideas and startups that can turn the market ... or not
Unusual and unique business ideas will always receive increased attention. On the one hand, the idea itself is already interesting to people - is there something unique about it? On…

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Open the point with shawarma: affordable profitable business, costing from 65 thousand rubles, with the original recipe and features
Opening a point for making and selling shawarma is a great idea for a small business with a small investment. And despite the ingenuity of this business, there are features…

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basic principles laid

How to find an investor for a startup

In general, a startup can be described as a stage of business development (beginning) or a newly created business. Thus, any new company can be called a startup. However, a startup is often called an IT project.

Often a person can come up with an excellent IT-project, knows how much money is needed to create and promote it. Perhaps there is even a team of experts who are ready to engage in the implementation of such a project. Continue reading

How to create a brand

Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions.

A brand is a symbolic display of information associated with specific goods or services that is of exceptional value to the target audience. The uniqueness of the brand is due to the integrated development:
titles;
design (logo, fonts, color, branded clothing, etc.); Continue reading

What are cold calls

Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls that are made to customers who are already familiar with the company).

The technique of cold calls is not so simple, but those managers who have mastered it will always find a job for themselves. Continue reading

How to make a commercial offer
The success of the company directly depends on how the offer is made. After all, it is able to attract customers, and profit depends on the availability of the latter.…

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How to run a business with a friend and not lose everything
# 1 Create a general idea Partnership with friends is beneficial because the general idea is a more effective motivator than money. A business that grows on the foundation of…

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