How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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How to choose the right staff
As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face”…

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Your business: how to open a pawnshop
Pawnshop - a promising business idea in a stagnant economy. This business can bring high profits, but is under the close control of the authorities and requires large investments in…

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How is the profitability of the enterprise calculated
Profitability is a key indicator of a commercial organization. It is necessary in the preparation of a business plan, cost accounting, setting prices, as well as to understand how profitable…

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40 little-known business ideas that can start in 2019.
Bill Gates, an American entrepreneur and founder of Microsoft, earns about $ 20 million daily. However, he is not much different from ordinary people, except that he is one of…

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basic principles laid

How to find an investor for a startup

In general, a startup can be described as a stage of business development (beginning) or a newly created business. Thus, any new company can be called a startup. However, a startup is often called an IT project.

Often a person can come up with an excellent IT-project, knows how much money is needed to create and promote it. Perhaps there is even a team of experts who are ready to engage in the implementation of such a project. Continue reading

How to create a brand

Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions.

A brand is a symbolic display of information associated with specific goods or services that is of exceptional value to the target audience. The uniqueness of the brand is due to the integrated development:
titles;
design (logo, fonts, color, branded clothing, etc.); Continue reading

What are cold calls

Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls that are made to customers who are already familiar with the company).

The technique of cold calls is not so simple, but those managers who have mastered it will always find a job for themselves. Continue reading

Increase customer loyalty
Under the main criteria of client loyalty understand: willingness to trust the opinion or vision of a company representative; desire to deal with controversial, ambiguous situations; willingness to listen to…

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How to make telephone calls
Every businessman should know how to conduct telephone calls. The dynamic rhythm of modern life dictates its own rules. The desire to increase sales, improve the quality of service, or…

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