Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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Business without worries: the purchase of catering in the form of ready-made business
Catering facilities - the Grail for any novice businessman. Some people believe that a restaurant, cafe or hamburger is a true and profitable business. The latter believe that there is…

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How to talk with the client
Very many workers at least sometimes communicate with customers. The ability to communicate competently with them is irreplaceable: employees who possess them increase the company's profit. Of course, everything largely…

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The formula for calculating capital productivity
Turnover ratios show return on investment. One of these factors is the total capital productivity. Capital productivity is an economic indicator and one of the important indicators of the activity…

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Business on the windowsill: how to make money on plants
Plants are an underestimated source of income, under the power of anyone - from schoolchild to retired. Just a little knowledge, effort, and the usual sill, available in any housing.…

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labor market

How to make telephone calls

Every businessman should know how to conduct telephone calls. The dynamic rhythm of modern life dictates its own rules. The desire to increase sales, improve the quality of service, or improve technological processes is forcing business people to more and more often perform many tasks outside their office. The time allotted for solving current office problems is often scheduled by the minute. In such a situation, it is almost impossible to pay attention to the interlocutor, who had the honor of an unplanned visit. A full-fledged way of negotiating was by phone. Continue reading

What are cold calls

Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls that are made to customers who are already familiar with the company).

The technique of cold calls is not so simple, but those managers who have mastered it will always find a job for themselves. Continue reading

How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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Own business: how to open a car wash
1. PROJECT SUMMARY The purpose of this project is to open an on-site car wash, which involves the use of a dry cleaning method. The project is located in a…

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