How to advertise your business on the Internet
Today, the global network provides tremendous advertising opportunities. It is safe to say that a firm or entrepreneur who does not use the Internet for advertising loses a large percentage…

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Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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How to get a business grant
Many enterprising people seek to open their own business. To do this, initial capital is required. Immediately the question arises about where to get the money to start your business.…

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How to present a project to a customer who does not understand your work?
Here you have designed the site, drew a logo or wrote text for the landing page and drop the result to the client. But your work did not seem to…

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labor market

How to make telephone calls

Every businessman should know how to conduct telephone calls. The dynamic rhythm of modern life dictates its own rules. The desire to increase sales, improve the quality of service, or improve technological processes is forcing business people to more and more often perform many tasks outside their office. The time allotted for solving current office problems is often scheduled by the minute. In such a situation, it is almost impossible to pay attention to the interlocutor, who had the honor of an unplanned visit. A full-fledged way of negotiating was by phone. Continue reading

What are cold calls

Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls that are made to customers who are already familiar with the company).

The technique of cold calls is not so simple, but those managers who have mastered it will always find a job for themselves. Continue reading

Three basic rules of merchandising
Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means…

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Business on the windowsill: how to make money on plants
Plants are an underestimated source of income, under the power of anyone - from schoolchild to retired. Just a little knowledge, effort, and the usual sill, available in any housing.…

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