Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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What are cold calls
Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls…

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How to invite people to network business
Network business or network marketing is a system for selling a variety of goods and services through a system of independent distributors. Participation in the network gives its distributors various…

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How to get a small business subsidy
One of the main obstacles to starting your own business is the lack of funds. Often, it is this obstacle that stops potential entrepreneurs from realizing their plans. Those who…

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Own business: how to open a car wash
1. PROJECT SUMMARY The purpose of this project is to open an on-site car wash, which involves the use of a dry cleaning method. The project is located in a…

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asset management

The formula for calculating capital productivity

Turnover ratios show return on investment. One of these factors is the total capital productivity. Capital productivity is an economic indicator and one of the important indicators of the activity of any company. It allows you to draw conclusions in a timely manner about how correctly the company’s business activity is built in the current market conditions. Continue reading

Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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40 little-known business ideas that can start in 2019.
Bill Gates, an American entrepreneur and founder of Microsoft, earns about $ 20 million daily. However, he is not much different from ordinary people, except that he is one of…

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