What are cold calls
Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls…

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4 basic steps to start your own business in the US
Doing business in the United States, in a country where the form of private enterprise has been erected in an absolute, is a rather simple task. But strict and orderly.…

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Your business: how to open a tire shop
Tire service as a business is a minimum of investments, simplicity of organization, fast payback, and most importantly - consistently high demand due to the constant increase in the number…

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How to choose the right staff
As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face”…

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4 basic steps to start your own business in the US
Doing business in the United States, in a country where the form of private enterprise has been erected in an absolute, is a rather simple task. But strict and orderly.…

...

company in the minds

How to create a brand

Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions.

A brand is a symbolic display of information associated with specific goods or services that is of exceptional value to the target audience. The uniqueness of the brand is due to the integrated development:
titles;
design (logo, fonts, color, branded clothing, etc.); Continue reading

Three basic rules of merchandising
Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means…

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Business without worries: the purchase of catering in the form of ready-made business
Catering facilities - the Grail for any novice businessman. Some people believe that a restaurant, cafe or hamburger is a true and profitable business. The latter believe that there is…

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