How is the profitability of the enterprise calculated
Profitability is a key indicator of a commercial organization. It is necessary in the preparation of a business plan, cost accounting, setting prices, as well as to understand how profitable…

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How to choose an online marketing course and not be left without pants
Online marketing courses are expensive. What is taught is not clear until you finish. I tell you what to look for in order to make the course useful, and the…

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Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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Its own bus. How to open a business for passenger transportation
Shuttle taxis are one of the most profitable and liquid types of car business. However, its launch is fraught with many difficulties that must be borne in mind for start-up…

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Increase customer loyalty
Under the main criteria of client loyalty understand: willingness to trust the opinion or vision of a company representative; desire to deal with controversial, ambiguous situations; willingness to listen to…

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“Do it yourself” your business: 6 business ideas

The basis of any business is the target audience. If it is – the business works, no – no matter how good the business is, there will be no profit. Each consumer group has characteristics and non-overlapping features. However, there are special buyers that are different from each other, but, nevertheless, united by the main trend – they like to do something on their own: tinkering, glue from paper, cut out of wood, grow plants and much more. And this is an excellent niche for business, knowing the desires of this group. Continue reading

Three basic rules of merchandising
Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means…

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How to provide discounts
The main objective of discounts is to increase the turnover and strengthen the company's position in the sales market. Sometimes an organization fails to get the desired response from buyers.…

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