Three basic rules of merchandising
Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means…

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Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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4 basic steps to start your own business in the US
Doing business in the United States, in a country where the form of private enterprise has been erected in an absolute, is a rather simple task. But strict and orderly.…

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How to attract investment
If you are interested in how to attract investments, then you should initially decide on the type of investor that will fully meet the interests of your company. To this…

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How to talk with the client
Very many workers at least sometimes communicate with customers. The ability to communicate competently with them is irreplaceable: employees who possess them increase the company's profit. Of course, everything largely…

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legal problems

How to choose an online marketing course and not be left without pants

Online marketing courses are expensive. What is taught is not clear until you finish. I tell you what to look for in order to make the course useful, and the money does not go down the drain.

Genres
Courses come in three and a half genres. I must say that I do not know which one is better. Pay attention to the features of courses in different genres. Continue reading

Increase customer loyalty

Under the main criteria of client loyalty understand:

willingness to trust the opinion or vision of a company representative;
desire to deal with controversial, ambiguous situations;
willingness to listen to the proposals of the representative of the company and discuss them;
the desire to jointly achieve the best result of cooperation. Continue reading

How to determine the break-even point of the enterprise

Both in current activities and in production planning, a fairly efficient and simple tool for determining the necessary profit is used – break-even analysis.

Before you determine the break-even point of the enterprise in the calculation methodology include a number of assumptions:

The dependence of revenue and production costs is linear; Continue reading

How to find an investor for a startup
In general, a startup can be described as a stage of business development (beginning) or a newly created business. Thus, any new company can be called a startup. However, a…

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How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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