How to advertise your business on the Internet
Today, the global network provides tremendous advertising opportunities. It is safe to say that a firm or entrepreneur who does not use the Internet for advertising loses a large percentage…

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How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

Continue reading →

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Its own bus. How to open a business for passenger transportation

Shuttle taxis are one of the most profitable and liquid types of car business. However, its launch is fraught with many difficulties that must be borne in mind for start-up entrepreneurs.

In most Russian cities, normal bus service is not developed. In cold weather, people are forced to stand at stops for half an hour, an hour, or even longer. We have to choose one of two evils: either wait for a long time for a single, but cheap bus, or quickly get to a place on an expensive taxi. Minibuses offer a third option: quickly and inexpensively. Continue reading

“Do it yourself” your business: 6 business ideas

The basis of any business is the target audience. If it is – the business works, no – no matter how good the business is, there will be no profit. Each consumer group has characteristics and non-overlapping features. However, there are special buyers that are different from each other, but, nevertheless, united by the main trend – they like to do something on their own: tinkering, glue from paper, cut out of wood, grow plants and much more. And this is an excellent niche for business, knowing the desires of this group. Continue reading

Business for the self-employed: selling fresh bread through Instagram

Self-employed – people who provide paid services or sell the results of their activities, whose earnings are periodic, or are an auxiliary item of income to the main type of work. In a number of regions of Russia, the self-employed, in the form of an experiment, are provided with tax breaks and other preferences. One question remains – what to do if you want to become self-employed in order to earn money. Continue reading

How to talk with the client
Very many workers at least sometimes communicate with customers. The ability to communicate competently with them is irreplaceable: employees who possess them increase the company's profit. Of course, everything largely…

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How to choose the right staff
As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face”…

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Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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