Increase customer loyalty
Under the main criteria of client loyalty understand: willingness to trust the opinion or vision of a company representative; desire to deal with controversial, ambiguous situations; willingness to listen to…

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What are cold calls
Recently, such a sales technique as cold calls has been heard. These are calls to potential customers who are not yet familiar with the company (as opposed to warm calls…

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Own business: how to open a car wash
1. PROJECT SUMMARY The purpose of this project is to open an on-site car wash, which involves the use of a dry cleaning method. The project is located in a…

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How to find an investor for a startup
In general, a startup can be described as a stage of business development (beginning) or a newly created business. Thus, any new company can be called a startup. However, a…

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Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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How to advertise your business on the Internet

Today, the global network provides tremendous advertising opportunities. It is safe to say that a firm or entrepreneur who does not use the Internet for advertising loses a large percentage of customers.

Advertising business on the Internet is especially relevant for those who do not have funds for other types of advertising, sometimes quite expensive: outdoor advertising, advertising on television and radio. Continue reading

How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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Your business: how to open a pawnshop
Pawnshop - a promising business idea in a stagnant economy. This business can bring high profits, but is under the close control of the authorities and requires large investments in…

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