promises given
Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of this or that product. Therefore, the primary task of sellers and manufacturers is the selection of their product among the universal monotony. For this, an extremely effective, but rather simple method is used – the development of a unique sales offer (hereinafter referred to as UTP). UTP as a marketing strategy was first proposed by R. Reeves in the book Reality in Advertising, where promotion was given the role of an “active sales person.” Continue reading
multi-million empire
promotional materials
discuss his decision
correct solution
truly professionals
business development
presence of a notary
losing their savings
more reasonable
suggestions yourself
most intensive
special approach
distributed in accordance
fashion model
promises given
several dozen resumes
additional services
you can organize
another factor
fixed monthly fees
month should pass
organization should
shortest possible time
seller’s profit
Internet users
causes a negative
large number of new
already highlights
partner will judge
their initiators should
spreads very quickly
fascinating and informative
financial losses
large Russian entrepreneurship
proposed product
financial condition
actual location
prepared for the fact
divided into three types
increase customer l
but at an affordable price
changes themselves must
worthwhile to place
main task of building
progress of the company