promises given
Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of this or that product. Therefore, the primary task of sellers and manufacturers is the selection of their product among the universal monotony. For this, an extremely effective, but rather simple method is used – the development of a unique sales offer (hereinafter referred to as UTP). UTP as a marketing strategy was first proposed by R. Reeves in the book Reality in Advertising, where promotion was given the role of an “active sales person.” Continue reading
progress of the company
financial condition
additional services
promises given
but at an affordable price
changes themselves must
main task of building
organization should
distributed in accordance
several dozen resumes
causes a negative
fascinating and informative
presence of a notary
their initiators should
proposed product
fashion model
spreads very quickly
correct solution
already highlights
losing their savings
truly professionals
business development
another factor
Internet users
month should pass
financial losses
prepared for the fact
shortest possible time
more reasonable
worthwhile to place
promotional materials
increase customer l
special approach
suggestions yourself
you can organize
fixed monthly fees
large number of new
seller’s profit
most intensive
discuss his decision
divided into three types
large Russian entrepreneurship
partner will judge
multi-million empire
actual location