promises given
Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of this or that product. Therefore, the primary task of sellers and manufacturers is the selection of their product among the universal monotony. For this, an extremely effective, but rather simple method is used – the development of a unique sales offer (hereinafter referred to as UTP). UTP as a marketing strategy was first proposed by R. Reeves in the book Reality in Advertising, where promotion was given the role of an “active sales person.” Continue reading
fixed monthly fees
several dozen resumes
financial losses
fashion model
fascinating and informative
seller’s profit
promotional materials
you can organize
multi-million empire
prepared for the fact
but at an affordable price
most intensive
progress of the company
business development
correct solution
causes a negative
increase customer l
promises given
shortest possible time
month should pass
presence of a notary
main task of building
their initiators should
additional services
worthwhile to place
already highlights
partner will judge
actual location
changes themselves must
divided into three types
another factor
distributed in accordance
Internet users
discuss his decision
truly professionals
more reasonable
spreads very quickly
organization should
large Russian entrepreneurship
suggestions yourself
proposed product
losing their savings
special approach
financial condition
large number of new




