Increase customer loyalty
Under the main criteria of client loyalty understand: willingness to trust the opinion or vision of a company representative; desire to deal with controversial, ambiguous situations; willingness to listen to…

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Open the point with shawarma: affordable profitable business, costing from 65 thousand rubles, with the original recipe and features
Opening a point for making and selling shawarma is a great idea for a small business with a small investment. And despite the ingenuity of this business, there are features…

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How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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structure of the enterprise

Its own bus. How to open a business for passenger transportation

Shuttle taxis are one of the most profitable and liquid types of car business. However, its launch is fraught with many difficulties that must be borne in mind for start-up entrepreneurs.

In most Russian cities, normal bus service is not developed. In cold weather, people are forced to stand at stops for half an hour, an hour, or even longer. We have to choose one of two evils: either wait for a long time for a single, but cheap bus, or quickly get to a place on an expensive taxi. Minibuses offer a third option: quickly and inexpensively. Continue reading

Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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How to determine the break-even point of the enterprise
Both in current activities and in production planning, a fairly efficient and simple tool for determining the necessary profit is used - break-even analysis. Before you determine the break-even point…

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How to free and independently learn content marketing
In the courses all the information is structured. Learning goes from easy to hard. The connection of one lecture with another is shown. The whole subject is covered entirely. Even…

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