How to choose the right staff
As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face”…

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Business for the self-employed: selling fresh bread through Instagram
Self-employed - people who provide paid services or sell the results of their activities, whose earnings are periodic, or are an auxiliary item of income to the main type of…

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How is the profitability of the enterprise calculated
Profitability is a key indicator of a commercial organization. It is necessary in the preparation of a business plan, cost accounting, setting prices, as well as to understand how profitable…

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Business on the windowsill: how to make money on plants
Plants are an underestimated source of income, under the power of anyone - from schoolchild to retired. Just a little knowledge, effort, and the usual sill, available in any housing.…

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Open the point with shawarma: affordable profitable business, costing from 65 thousand rubles, with the original recipe and features
Opening a point for making and selling shawarma is a great idea for a small business with a small investment. And despite the ingenuity of this business, there are features…

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but at an affordable price

Customer loyalty programs

Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today’s market, such an approach is unacceptable. Fortunately, there is a decent alternative: increasing customer loyalty by maximizing their needs.

What is meant by loyalty program? Continue reading

Becoming a Steve Jobs or Computer Empire

After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as the example of Jobs shows how the computer industry was created and developed, with all its ups and downs. The book is very stimulating, as it shows how one person could change not only his fate, but also see the prospects in the field of computer technology for many decades to come. Whatever obstacles do not get in the way of Jobs, he stubbornly moved forward. Continue reading

How to increase sales in a crisis

Crisis time makes everyone think about increasing sales. After all, citizens are not ready to part with a large amount of money. And the stores do not have enough profit to keep afloat. In this connection, many entrepreneurs are interested in how to increase sales in a crisis.

Crisis time dictates its own rules. And often they are so harsh that even successful companies in the past leave the market. Continue reading

Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

...

Three basic rules of merchandising
Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means…

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