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Three basic rules of merchandising
Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means…

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Business on the windowsill: how to make money on plants
Plants are an underestimated source of income, under the power of anyone - from schoolchild to retired. Just a little knowledge, effort, and the usual sill, available in any housing.…

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How to expand business
Having the opportunity to open your business is not enough; it is important for an entrepreneur, after starting a business, to know how to manage the organization further and how…

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Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

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How to free and independently learn content marketing
In the courses all the information is structured. Learning goes from easy to hard. The connection of one lecture with another is shown. The whole subject is covered entirely. Even…

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How to choose the right staff

As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face” of the company. Thanks to employees, a business can flourish or even die.

In large firms, specially trained people – personnel officers are usually engaged in the selection of personnel. Continue reading

Three basic rules of merchandising

Any seller of goods wants to sell it faster. And in this much helps him such a thing as merchandising. Merchandising is a specific method of product promotion. It means the use of certain methods of displaying goods, window dressing, equipping goods with prices and promotional materials.

Today, merchandising is used not only in grocery stores, but also in clothing stores, other goods, in pharmacies, etc. And it can be used not only by the owners of supermarkets, but also by the owners of small shops. Continue reading

Customer loyalty programs

Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today’s market, such an approach is unacceptable. Fortunately, there is a decent alternative: increasing customer loyalty by maximizing their needs.

What is meant by loyalty program? Continue reading

How is the profitability of the enterprise calculated

Profitability is a key indicator of a commercial organization. It is necessary in the preparation of a business plan, cost accounting, setting prices, as well as to understand how profitable a business is. Profitability are interested lenders and investors when making decisions about cooperation with the company. In this regard, you need to know how to calculate the profitability of the enterprise.

What is profitability?
Profitability is a relative value that shows how efficiently an enterprise manages available funds (assets, capital, fixed assets, etc.). Continue reading

How to increase the turnover of goods in the store

Knowing how to increase the turnover of goods in the store is useful to every retail owner regardless of how successful he is at the moment. New laws are being adopted, competition is growing, and in these changing conditions one must always be one step ahead.

Goal setting
Like any other idea, an increase in turnover should be formulated as a clear goal. Understanding what you need is the first step to increase sales. Continue reading

Your business: how to open a tire shop
Tire service as a business is a minimum of investments, simplicity of organization, fast payback, and most importantly - consistently high demand due to the constant increase in the number…

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How to get a small business subsidy
One of the main obstacles to starting your own business is the lack of funds. Often, it is this obstacle that stops potential entrepreneurs from realizing their plans. Those who…

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