How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions. A brand is a symbolic display of…

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Business on the windowsill: how to make money on plants
Plants are an underestimated source of income, under the power of anyone - from schoolchild to retired. Just a little knowledge, effort, and the usual sill, available in any housing.…

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Business on the windowsill: how to make money on plants
Plants are an underestimated source of income, under the power of anyone - from schoolchild to retired. Just a little knowledge, effort, and the usual sill, available in any housing.…

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Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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How to attract investment
If you are interested in how to attract investments, then you should initially decide on the type of investor that will fully meet the interests of your company. To this…

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changes themselves must

Bali will not … 6 signs that your business is cranky

Anyone who decides to start a business should be prepared for difficulties and failures. So that after the first attempt in a couple of months not to return to work for hire, you need to properly plan everything. And even in this case, no one is insured against collapse. The good news is that even the most deplorable situation does not always mean the end of your business – you can always change and fix everything. Continue reading

The formula for calculating capital productivity

Turnover ratios show return on investment. One of these factors is the total capital productivity. Capital productivity is an economic indicator and one of the important indicators of the activity of any company. It allows you to draw conclusions in a timely manner about how correctly the company’s business activity is built in the current market conditions. Continue reading

Customer loyalty programs

Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today’s market, such an approach is unacceptable. Fortunately, there is a decent alternative: increasing customer loyalty by maximizing their needs.

What is meant by loyalty program? Continue reading

Rules for the development of a unique commercial offer (UTP)
The multitude of similar goods and services that flood the market leads to confusion of ordinary buyers, because it is not so easy to make a choice in favor of…

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How to reduce enterprise costs
Revenue consists of income and expenses that organizations have to bear. That is why reducing the cost of the enterprise becomes the only source of high profits. An erroneous strategy…

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