How is the profitability of the enterprise calculated
Profitability is a key indicator of a commercial organization. It is necessary in the preparation of a business plan, cost accounting, setting prices, as well as to understand how profitable…

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How to choose the right staff
As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face”…

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Customer loyalty programs
Each company has two ways to retain customers. The first is to prevent their transition to competitors, which sometimes takes the form of monopolization. In today's market, such an approach…

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How to make a commercial offer
The success of the company directly depends on how the offer is made. After all, it is able to attract customers, and profit depends on the availability of the latter.…

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40 little-known business ideas that can start in 2019.
Bill Gates, an American entrepreneur and founder of Microsoft, earns about $ 20 million daily. However, he is not much different from ordinary people, except that he is one of…

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prepared for the fact

How to talk with the client

Very many workers at least sometimes communicate with customers. The ability to communicate competently with them is irreplaceable: employees who possess them increase the company’s profit. Of course, everything largely depends on the field of activity, but there are generalized rules on how to properly talk with the client.

Genuine customer interest Continue reading

How to advertise your business on the Internet

Today, the global network provides tremendous advertising opportunities. It is safe to say that a firm or entrepreneur who does not use the Internet for advertising loses a large percentage of customers.

Advertising business on the Internet is especially relevant for those who do not have funds for other types of advertising, sometimes quite expensive: outdoor advertising, advertising on television and radio. Continue reading

How to choose the right staff

As any employee wants to find a good job, any employer wants to hire qualified, responsible and purposeful employees. And this is not surprising, because the staff is the “face” of the company. Thanks to employees, a business can flourish or even die.

In large firms, specially trained people – personnel officers are usually engaged in the selection of personnel. Continue reading

How to provide discounts
The main objective of discounts is to increase the turnover and strengthen the company's position in the sales market. Sometimes an organization fails to get the desired response from buyers.…

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Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

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