Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

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Formation of the company's image
Image is a representation of the company, which is created from its competitors, partners and customers. A good company image is an important component of its success. He will allow:…

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What is the most effective advertising
Effective advertising campaigns play a very important role in the development of any business, which: tell the target audience about goods or services; they are interested in buying this product;…

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How is the profitability of the enterprise calculated
Profitability is a key indicator of a commercial organization. It is necessary in the preparation of a business plan, cost accounting, setting prices, as well as to understand how profitable…

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How to find an investor for a startup
In general, a startup can be described as a stage of business development (beginning) or a newly created business. Thus, any new company can be called a startup. However, a…

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which type of investment

How to attract investment

If you are interested in how to attract investments, then you should initially decide on the type of investor that will fully meet the interests of your company. To this end, it is necessary to understand the differences between foreign and Russian, institutional and private, strategic and financial investors, as well as to analyze their financial capabilities.

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Increase customer loyalty
Under the main criteria of client loyalty understand: willingness to trust the opinion or vision of a company representative; desire to deal with controversial, ambiguous situations; willingness to listen to…

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"Do it yourself" your business: 6 business ideas
The basis of any business is the target audience. If it is - the business works, no - no matter how good the business is, there will be no profit.…

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