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How to create a brand
Before you create a brand, you need to figure out what this concept means, determine its key components and identify the main functions.
A brand is a symbolic display of information associated with specific goods or services that is of exceptional value to the target audience. The uniqueness of the brand is due to the integrated development:
titles;
design (logo, fonts, color, branded clothing, etc.); Continue reading
How to make a commercial offer
The success of the company directly depends on how the offer is made. After all, it is able to attract customers, and profit depends on the availability of the latter. If you want to make your business successful, you definitely need to know how to make a commercial offer.
Commercial offer should not be confused with the usual price list or with the description of the product or service. Continue reading
How to talk with the client
Very many workers at least sometimes communicate with customers. The ability to communicate competently with them is irreplaceable: employees who possess them increase the company’s profit. Of course, everything largely depends on the field of activity, but there are generalized rules on how to properly talk with the client.
Genuine customer interest Continue reading
