How to present a project to a customer who does not understand your work?
Here you have designed the site, drew a logo or wrote text for the landing page and drop the result to the client. But your work did not seem to…

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"Do it yourself" your business: 6 business ideas
The basis of any business is the target audience. If it is - the business works, no - no matter how good the business is, there will be no profit.…

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How to talk with the client
Very many workers at least sometimes communicate with customers. The ability to communicate competently with them is irreplaceable: employees who possess them increase the company's profit. Of course, everything largely…

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How to increase sales in a crisis
Crisis time makes everyone think about increasing sales. After all, citizens are not ready to part with a large amount of money. And the stores do not have enough profit…

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How to get a small business subsidy
One of the main obstacles to starting your own business is the lack of funds. Often, it is this obstacle that stops potential entrepreneurs from realizing their plans. Those who…

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What is the most effective advertising

Effective advertising campaigns play a very important role in the development of any business, which:
tell the target audience about goods or services;
they are interested in buying this product;
help inspire potential customers to trust the organization.
In order for the advertising campaign to produce the desired results, it is better to use all known and, most importantly, working ways to promote a product, service or brand. Continue reading

How to attract investment

If you are interested in how to attract investments, then you should initially decide on the type of investor that will fully meet the interests of your company. To this end, it is necessary to understand the differences between foreign and Russian, institutional and private, strategic and financial investors, as well as to analyze their financial capabilities.

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How to reduce enterprise costs

Revenue consists of income and expenses that organizations have to bear. That is why reducing the cost of the enterprise becomes the only source of high profits. An erroneous strategy to reduce the cost of a company can be the cause of its bankruptcy. How to reduce the cost of the enterprise without the risk to the business?

The work of the organization is aimed at obtaining a high income, because of which employees of the company are trying to reduce the costs of the company. Continue reading

How to make a commercial offer
The success of the company directly depends on how the offer is made. After all, it is able to attract customers, and profit depends on the availability of the latter.…

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Becoming a Steve Jobs or Computer Empire
After reading the book “The Making of Steve Jobs”, I had a feeling that I was able to live with him all his life. The book is very interesting, as…

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